Sunday, June 10, 2012

Chrysler and Lancia have asked for help from Ferrari


Competitors Ferrari started co-operation. Two large auto industry Chrysler and Lancia decided to create a car that will be in demand around the world. They work in different markets (Europe and U.S.) and can earn money only in its home market.

With Ferrari Lorenzo Ramaciotti worked for many years and all of its models were the product of art.

What should they do? Both companies have decided it's all about design, because each car represents a part of their country. The choice was found simple, you need to create a car with an international design, which has managed to conquer both markets. But where does the Ferrari? And besides, that in this difficult matter of common forces is not enough and they began to seek the help of Ferrari and the main designer, who has resigned, Lorenzo Ramaciotti. I was glad or not to go back into operation, but the rest it will not succeed.

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